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Cookies Policy
This Cookie Policy sets forth our policy with respect to information that is collected from users of and/or visitors (“you” or “your”) to our websites, applications or other services on which this Cookie Policy is posted (each such website, individually and collectively, the “Website”) through cookies, local shared objects and other mechanisms.
CONSENT:
By using our Website, you are consenting to the use of the technologies described in this Cookie Policy to collect information from or about you, and to the storage of information on your device or web browser as described herein.
What are cookies, local shared objects and pixel tags?
COOKIES
A cookie is a small data file that is placed on your web browser, or your computer or device, when you access and/or use a web site, which stores text that can later be read back by our Web server or third parties. Cookies are used to recognize your browser, and may enable us to recognize you as the same user who was at our Website in the past, and relate your use of our Website to other information about you, such as your Website usage information or personal information collected through other means. Cookies may be “session” cookies (i.e., last only for one browser session) or “persistent” cookies (i.e., continue in your browser until they expire or are affirmatively deleted).
LOCAL SHARED OBJECTS (E.G., FLASH COOKIES)
A local shared object is similar to a cookie, except it is stored on your computer or mobile device, instead of your browser, using a media player or other software installed on your computer or device. A local shared object can store more than just text. Like cookies, it is also used to recognize you as the same user who was at our Website in the past, and relate your use of our Website to other information about you, such as your Website usage information or personal information collected through other means.
WEB BEACONS AND OTHER TAGS
Web beacons (also known as “clear GIFs” or “pixel tags”) are typically tiny, one-pixel images that are embedded on a page of a Web site or in electronic communications, such as an email message. These technologies help to verify when a certain page (or area) of a Web site is viewed, when a message is opened and when links or other content are clicked or viewed.
WHAT DO WE USE THESE TECHNOLOGIES FOR?
Generally, we use these technologies for the following reasons:
1. Essential (strictly necessary)
We use these technologies in a way that is essential for us to provide to you a service or feature that you have requested. For example, we may use cookies to remember you when you return to the Website, and determine where to route your Web site traffic to effectively distribute the workload across numerous computers. We may also use them to remember the contents of your shopping cart.
2. Performance/Analytics
We use these technologies to monitor and analyze how you use our Website and emails. For example, we may place cookies that allow us (i) to measure the time of your requests to our servers and our responses, (ii) to test new features, (iii) to record statistics about site usage, (iv) to track your activities on our Website and emails, and (v) to track the places from which you come to our Website, and (vi) to provide enhanced, more personal features based on your preferences, like your preferred language or the region that you are in.
3. Social Media
Our Website contains integrations with social media platforms (including, for example, Facebook, Twitter and Pinterest), which enable those platforms to place cookies, tags and local shared objects on your browser, computer or device. You may be able to adjust the settings in your accounts on third-party social media platforms to control some of the targeted content you may see on those sites. See the “How can I manage these technologies?” section below for more information on how to opt out of interest-based advertising on certain social media platforms.
4. Tracking Lead Conversions
We use these technologies to track when you have made a purchase after following a link to our Website from another online location, so that we can compensate the other party for sending us your business.
5. Advertising
We use these technologies for us and other companies to deliver advertisements to you both on our Website and elsewhere online. By using these technologies we hope to better tailor these advertisements to your interests based on your online activities. Sometimes this is called online behavioral or interest-based advertising. As of the date hereof, we (or our service providers) use technologies from Facebook, Criteo, Google, Verizon Media, Salesforce, PMG and Ovative Group for such purposes.
How can I manage these technologies?
COOKIES:
LOCAL SHARED OBJECTS:
COLLECTIVE OPT-OUT PAGES:
WEB SITE ANALYTICS OPT-OUT:
- To opt out of your usage of our Website being included in our Google analytics reports, you may follow these instructions
- To opt-out of aggregation and analysis of data about your visits to our Website using Adobe, you may follow these instructions http://www.adobe.com/privacy/opt-out.html
ADVERTISING OPT-OUT:
- Salesforce: https://www.salesforce.com/products/marketing-cloud/sfmc/salesforce-dmp-privacy/
- Verizon Media: https://www.verizonmedia.com/policies/ie/en/verizonmedia/privacy/index.html
- Ovative Group: https://ovative.com/privacy-policy/
- PMG: https://www.pmg.com/privacy-policy/
- Criteo https://www.criteo.com/privacy/
- Google, Privacy Policy: http://www.google.com/policies/technologies/ads/
- Google, Opt Out of Interest based Ads: https://www.google.com/ads/preferences/?hl=en
- For Facebook interest-based ads, https://www.facebook.com/about/ads
- For Instagram interest-based ads, https://help.instagram.com/196883487377501
- For Pinterest interest-based ads, https://help.pinterest.com/en/article/personalization-and-data
DOES ANYBODY ELSE USE THESE TECHNOLOGIES ON YOUR SERVICES?
Most of the cookies and other technologies described above on our Website are set by us (aka first party cookies) or are used in connection with our Website and set by third-party service providers at our direction (“Third Party Cookies”). We may use Third Party Cookies with respect to each of the uses set forth above. Cookies, local shared objects and other mechanisms placed by our Website may transmit collected information to these third parties for the purposes set forth above, and those parties may report information back to us.